ACT II An outdoor ad created to advertise Act II, a theatre located in Ambler, PA. The target audience of the advertisement are Gen X'ers, people who are too busy to normally go to the theatre. This advertisement focused on Gen X personalities, who usually make little to no time for themselves, but are quite willing to make time for their loved ones. This designed ad concept was the most popular when shown in focus groups and was selected by the account managers in charge for this brand. Created for Social Impact Studios, a non-profit ad agency found in Philadelphia, PA. 2018